AdAge In 60 Seconds
Posted Jan 18th 2007 11:00AM by Chris Thilk
Filed under: Agencies, AdAge in 60 Seconds, Corporate, Controversies
The commute into work for Time staffers had to be nerve-wracking to say the least. That's because today is the day that between 150 and 250 of those staffers are going to be told they've been let go as the company seeks to trim operating costs.
- Even though they named "The Consumer" as their Agency of the Year, AdAge takes some time to recognize some of the great work actual agencies did in 2006. That's very nice of them, I think.
- 2007 is going to be a rough year for marketers who target kids. That goes for food marketers especially but a number of other industries are going to wind up being scrutinized as well.